The emphasis on “authenticity” came up often in my interviews with online dating profile writers

The emphasis on “authenticity” came up often in my interviews with online dating profile writers

“We have them answer a knee-deep questionnaire and I stalk them on Facebook because I want to get a vibe for who they are, so I can write something that feels authentic to them,” she says. “I want the people they are matching with to get an authentic person.”

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